Privacy Policy — Net Worth Tracker

Last updated: April 5, 2026

About this policy

Net Worth Tracker ("we", "our", or "us") is committed to protecting your privacy and securing your financial information. This policy explains what information we collect, how we use it, when we share it, and the choices you have regarding your information. By downloading, installing, or using the mobile application version of the Service you acknowledge that you have read and agree to this Privacy Policy.

Who is responsible for your information

Exe Labs LLC is the data controller for Net Worth Tracker. If you have questions or wish to exercise your data rights, contact support@exelabsllc.com.

Information we collect

Account information: name, email address, preferences, and profile settings.
Financial data: account and transaction information obtained when you connect financial institutions through our third-party partners (for example, Plaid). We do not store bank login credentials.
Subscription and billing information: subscription tier, billing platform, subscription status, trial and renewal dates, and limited billing identifiers such as processor customer, transaction, or subscription reference IDs needed to activate and manage paid features.
Usage and device data: device identifiers, IP address, browser type, operating system, crash reports, and analytics data collected automatically when you use our services.
Communications: records of your communications with support (emails, in-app messages) and optional feedback you provide.

How we collect information

Directly: when you create an account, connect an account, or contact us.
From third parties: when you connect financial institutions through partners such as Plaid, or when we use analytics and monitoring services.
Automatically: via cookies, analytics, and server logs when you use our website and apps.

How we use your information

To provide, maintain, and improve the Net Worth Tracker service, including account linking, balance and transaction aggregation, and visualizations.
To activate, manage, restore, and enforce paid subscriptions, free trials, renewals, and feature entitlements.
To operate, secure, and troubleshoot our systems and detect or prevent fraud and abuse.
To communicate with you about your account, updates, and support requests.
To analyze and improve our product and for internal research and analytics.
Only with your consent, to send marketing communications; you can opt out at any time.

Sharing and disclosures

We share information only in limited circumstances, including:

Service providers: vendors who perform services on our behalf (e.g., hosting, analytics, email, and subscription or payment processors).
Financial connectivity partners: when you choose to connect a financial account, we rely on partners like Plaid to obtain account and transaction data. Plaid's use of your data is governed by their privacy policy and terms.
Subscription platforms: if you purchase through Apple, your payment is processed by Apple App Store. If you purchase through our web checkout, payment processing is handled by Stripe. We receive limited subscription and transaction details needed to confirm purchases, provide access, and support your subscription, but we do not receive or store your full payment card number.
Legal obligations: if required by law, to comply with legal process, or to protect rights and property.
Business transfers: in connection with a merger, acquisition, or sale of assets; notice will be provided if your personal information is transferred.

Payments and subscriptions

If you subscribe to paid features, your transaction may be processed by Apple App Store on iOS or by Stripe on the web. Payment card details are collected and processed by the applicable platform under its own terms and privacy policy; Net Worth Tracker does not store complete payment card numbers. We may store subscription metadata such as your selected plan, billing platform, subscription status, trial state, renewal or expiration dates, and processor reference IDs to provide the subscription service and customer support.

International transfers

Your information may be stored and processed in the United States or other countries. When we transfer personal data across borders we use appropriate safeguards such as Standard Contractual Clauses or other lawful mechanisms where required.

Data retention and deletion

We retain personal data for as long as necessary to provide our services and to comply with legal obligations. When you delete your account we will remove or de-identify personal data within a reasonable period, except where retention is required by law. You may request deletion by contacting support@exelabsllc.com.

Security

We use industry-standard administrative, technical and physical safeguards to protect personal data. Sensitive financial data is encrypted at rest (AES-256) and transmissions are protected using TLS. While we take steps to protect your information, no method of transmission or storage is 100% secure.

Cookies & tracking

We and our service providers use cookies and similar technologies for authentication, security, performance and analytics. You can control cookies through your browser settings; blocking some cookies may affect functionality.

Your rights

Depending on your jurisdiction, you may have rights including access, correction, deletion, portability, restriction or objection to processing, and the right to withdraw consent. To exercise your rights, contact us at support@exelabsllc.com. If you are an EU resident, you may also lodge a complaint with your local data protection authority.

Children's privacy

Our services are not intended for children. We do not knowingly collect personal data from children under the age of 16. If you believe a child has provided us with personal data, contact us and we will take steps to remove it.

Short privacy summary

We collect account, financial (when you connect accounts), and usage data to provide and improve Net Worth Tracker.
We use third-party partners (e.g., Plaid) for secure bank connectivity; we do not store bank login credentials.
You can access, correct, request deletion, or export your data; contact support@exelabsllc.com.

Jurisdictional rights and notices

GDPR (European Economic Area)

If you are located in the European Economic Area (EEA), the UK, or Switzerland, the following applies:

Legal bases: we process personal data based on your consent, to perform a contract with you, to comply with legal obligations, or for our legitimate interests (e.g., security and product improvement).
Your rights: access, rectification, erasure, restriction, portability, object to processing, and to withdraw consent where processing is based on consent. To exercise these rights contact us at support@exelabsllc.com. You may also lodge a complaint with a supervisory authority.
Data transfers: when personal data is transferred outside the EEA/UK/Switzerland we rely on appropriate safeguards such as Standard Contractual Clauses.

CCPA / CPRA (California)

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you with specific rights.

Categories of personal information collected: identifiers, financial information, commercial information (transactional data), internet or network activity, device identifiers, and inferences drawn from the foregoing.
Rights: the right to know, access, delete, correct, and obtain a copy of the personal information we hold, and the right to opt-out of the sale or sharing of personal information. Net Worth Tracker does not sell personal information for monetary consideration. If you wish to opt-out of sharing or make a request, contact us at support@exelabsllc.com or visit our privacy request page.
Verifiable requests: to protect your privacy we will take reasonable steps to verify your identity before fulfilling requests.

CalOPPA (California Online Privacy Protection Act)

We disclose the categories of personal information collected and how we respond to "Do Not Track" signals. At this time our systems do not respond to Do Not Track (DNT) signals; however, you may opt out of certain tracking by adjusting browser settings or contacting support.
We will post the effective date and last updated date at the top of this policy whenever material changes are made.

Automated decision-making

We do not make decisions about you based solely on automated processing (including profiling) that have legal or similarly significant effects. If we introduce such processing, we will provide meaningful information and appropriate safeguards.

How to submit privacy requests

To exercise any of the rights described above, please contact us at support@exelabsllc.com. We may ask for information to verify your identity and will respond within applicable legal timeframes (e.g., 45 days for CCPA requests).

Changes to this policy

We may update this policy from time to time. We will post the updated policy with a new "Last updated" date. Significant changes will be communicated through the app or email where appropriate.

Contact us

If you have questions, requests, or concerns about this Privacy Policy or our data practices, contact us at support@exelabsllc.com.